Wooj

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Wooj

Credits:

Client

:

Client

:

Client

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Project

:

Wireless lighting module, Prisma Lamp, Lina Sconce

Project

:

Wireless lighting module, Prisma Lamp, Lina Sconce

Project

:

Wireless lighting module, Prisma Lamp, Lina Sconce

Design Team

:

Sean Selgato and Henya Rosen

Design Team

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Sean Selgato and Henya Rosen

Design Team

:

Sean Selgato and Henya Rosen

My Role

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Industrial Design

My Role

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Industrial Design

My Role

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Industrial Design

When

:

2024-Present

When

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2024-Present

When

:

2024-Present

Description:

Wooj is a Brooklyn-based 3D printed lighting brand known for its playful geometry and honest material aesthetic. Our collaboration began with a shared design language and has grown into an ongoing creative partnership spanning both product and lighting design.

I led the industrial design and CMF for Wooj's new wireless light module, taking raw electronic components and translating them into a cohesive, branded solution that feels native to Wooj's visual world. The work required thinking through how internal hardware could be reshaped into something a customer would actually want to look at — balancing engineering constraints with a clean, modern form.

The Prisma Sconce launched as the first joint project under the Wooj × Walmen collaboration, with the Lina Sconce to follow. Each piece reflects the kind of back-and-forth that comes from two studios genuinely building together — where the technical and the aesthetic push each other forward.